Boise Capz Featured in The New York Times

There are newspapers and then there is The New York Times.  The Times is undisputedly the greatest daily publication in the world.  It is the flag bearer of journalism at its finest and is widely read across the globe.  So it’s a pretty cool thing when your business is featured in their pages.  It is an even bigger deal when it is in their Sunday publication.  When the story is on the front page of the sports section in the Sunday issue of The New York Times on Super Bowl Sunday when the Big Apple is the host city?  Well, we would need the prose of a pulitzer prize winning New York Times journalist to adequately articulate the significance.  To read the article click the link below.

The Capz store mentioned in the article is in the Boise Towne Square Mall where owner Travis Hawkes also operates a Pro Image Sports and a Boise State University concept store called The Blue & Orange Store.  Capz offers the best hat selection in the northwest, with a wide array of styles, color ways and teams.

If you would like to check out what they have to offer at Capz you can follow them on Facebook and Instagram under the handle Capz Boise.  You can shop directly from them at, or from The Blue & Orange Store at


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